Crisis Management and Communications
Business Performance and Social Media: Love or Hate?
The 3-Step Process To Answering Even The Toughest Questions
Social Media and Negative Word of Mouth: Strategies for Handling Unexpected Comments
Understanding the Use of Social Media by Organisations for Crisis Communication
Strategy and Tactics in Strategic Communication: Examining their Intersection with Social Media Use
A Multidimensional Network Approach to Strategic Communication
Activism: How It Limits the Effectiveness of Organizations and How Excellent PR Departments Respond
The Tyranny of Metrics
Toward a Dialogic Theory of Public Relations
Narrative Persuasion in Social Media: An Empirical Study of Luxury Brand Advertising
An Expert With Whom I Can Identify: The Role of Narratives in Influencer Marketing
How Companies Are Coping With The Rise Of Employee-Review Site Glassdoor
A Rhizomatous Metaphor for Dialogic Theory
Visual Thinking for Design
Twitter for Two: Investigating the Effects of Dialogue With Customers in Social Media
Putting Engagement in Its PRoper Place
